High-End Custom Manufacturing Company

Poshmark Activation

Poshmark Activation – Pop-Up Market Experience

Poshmark Canada approached MJY Fabrication to design and build a unique branded environment for their one-day pop-up thrift and community event at The Wallace Venue in North Vancouver.

The client needed custom structures that were bold, on-brand, functional, and photogenic, creating a memorable guest experience while clearly communicating Poshmark’s identity and values.
MJY was responsible for designing and fabricating the central circular display units, custom signage, check-in, and activation bars that defined the event’s flow and visual impact.

The Challenge

Fast. Flawless. On brand

Deliver a custom, curved architectural aesthetic within a fast production turnaround.
Build structures that were visually bold yet easy to assemble and strike within a 24-hour period.
Match Poshmark’s brand colours precisely and achieve high-quality paint finishes under event lighting.

Client:

Poshmark Canada

Location:

The Wallace Venue – North Vancouver, BC

Timeline:

September 17, 2024-March 1, 2025

Cost:

$25,000

Scope:

Concept-to-Completion Event Build

The Approach

From Concept to Crafted Reality

MJY collaborated closely with Poshmark’s team to transform their event concept into buildable, high-impact structures.

Design

Developed concept sketches, 3D models, and fully detailed shop drawings for client approval.
Proposed a modular circular display system with integrated clothing racks and colourful architectural shells.
Incorporated organic curved cutouts and mirrored surfaces to create an immersive, playful brand experience.

Fabrication

CNC-cut custom curved panels to achieve precise radiuses and symmetrical geometry.
Engineered robust internal framing to ensure structural integrity while allowing for rapid on-site assembly.
Applied a high-durability painted finish matched to Poshmark’s brand colours.

Collaboration

Worked closely with Poshmark’s team to ensure:
- Clothing racks met all capacity and load requirements
- Accessibility considerations were fully addressed
- Branding elements—logos, signage, and colour palette—were integrated seamlessly

The Build

Seamless curves, flawless finishes, built to perform

Materials & Construction

CNC-cut MDF and plywood for smooth, seamless curves
Interior structural bracing for stability
Custom metal hang bars with uniform spacing
Durable painted finish matched to Poshmark branding
Integrated mirrors with organic cut lines for visual interest

Scale

The centrepiece consisted of a 5 part large freestanding circular wardrobe unit, with:

Curved shelving shelving
Integrated clothing bars
Hidden base supports
Colour-blocked interiors for visual depth

These units served as both functional thrift displays and bold sculptural elements.

Technical Notes

Curves were achieved with our precision CNC cutter for perfect symmetry.
Components were designed for rapid assembly/disassembly with minimal fasteners.
All elements were transported, installed, and struck within tight venue timelines.

The Result

Vibrant design, effortless engagement

Engagement & Experience

Strong guest participation throughout the full event duration
High levels of social sharing and photo activity, helped by the bright colours and sculptural forms
Smooth operational flow supported by the custom counters and display layout.

Client Feedback

Seamless, efficient, and detail-driven

“We had a great experience working with MJY Fabrication for our recent brand pop-up. When communicating our initial vision for the custom event installations, Michael and his team were quick to provide creative, on trend, and unique solutions to our needs. Throughout the entire planning process, MJY provided excellent communication, quick turnaround, and highly detailed mocks. The on-site team was also lovely to work with, providing prompt, efficient, and friendly service during the set-up and tear down process. Highly recommend MJY Fabrication for your event production and installation needs!”
— Jessica MacKinnon, Manager, Community Development, Poshmark Canada

Key Takeaways

MJY delivered a full custom build with complex curves and brand-forward design on a tight timeline.
The project showcased MJY’s strengths in custom design, CNC fabrication, colour-accurate finishing, and event-specific modular engineering.
The activation proved how effective immersive fabrication can be in supporting both brand presence and user interaction.

Poshmark Activation